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Author & Theologian

Luke J. Wilson

Illuminating the Ancient Faith for Modern Readers

Seven years devoted to studying the Early Church Fathers. Join me on a journey through Christian history that transforms ancient wisdom into living faith.

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14 results for book marketing found within the Blog

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PUBLISH YOUR book ON AMAZON KDP IN 9 SIMPLE STEPS

Posted by Luke J. Wilson on 7th July 2020 in Self-Publishing | self publishing,publishing,authors,amazon,KDP
Many people say they want to write a book “one day”, or that they have a great idea for a story. Some might even have had an exciting life which would make an interesting novel or biography to read. A lot of the time, it’s the thought that they would never get a publishing deal for their book which stops the creative process from even beginning, but in this digital age we find ourselves, publishing a book has never been easier! Self-publishing no longer has that stigma of poorly written and badly edited books anymore, as more and more people turn to it — especially with so many online options to do so these days. Even many famous authors began with...
 

9 Things to Consider Between IngramSpark & KDP

Posted by Luke J. Wilson on 23rd October 2019 in Self-Publishing | ingramspark,createspace,amazon,self publishing,ingram vs createspace,KDP,Kindle Direct Publishing,indie author
If you are about to self-publish your book but are unsure about which platform to use, have a read through this list of things I’ve learnt over the last year or so. I initially published my book on Amazon CreateSpace (now renamed as Kindle Direct Publishing) as that’s all I was familiar with at the time back in Dec 2017, but have since found many other platforms which are also similar. For the sake of this post, I am concentrating on KDP vs IngramSpark as I was looking into, and since have, published my book through IngramSpark. One of the best points between the two is that Ingram supplies many bookshops across the world. I’m in the UK and am...
 

7 Tips for marketing your book on a Budget

Posted by Luke J. Wilson on 24th May 2019 in Self-Publishing | marketing,book sales,book marketing,twitter,budget,marketing on a budget
7 Tips for marketing your book on a Budget   Create a website and/or blog. Getting an audience who is interested in other things you write is a good place to start, and then you can tag on book promos etc. to your blog posts. It also gives you a mailing list for targeted promos later on as your audience and subscribers grow (And if you're interested, you can view my main blog here). Make promo advert graphics and share them to your Facebook/Instagram stories. These always show at the top of people's feed and in Facebook Messenger and so get seen more often than regular posts. Join Facebook author promo groups. Join and share links to your sales f...
 

HOW TO SELF-PUBLISH YOUR book EASILY (EVEN IF YOU’VE NEVER DONE IT BEFORE)

Posted by Luke J. Wilson on 22nd December 2025 in Self-Publishing | self publishing,publishing,authors
? How to Self-Publish Your book Easily (Even If You’ve Never Done It Before) So, you’ve written a book—maybe a devotional, a character study, or your first novel—and now you're wondering: “How do I actually publish this?” Don’t worry. Self-publishing doesn’t have to be overwhelming or expensive. In fact, I’ve refined a process over the years that removes nearly all the hassle, even if you're just starting out. Here’s my streamlined, step-by-step guide to publishing your book without needing to learn complicated formatting software or juggle multiple publishing platforms. ✅ Step 1: Write and Format Your book Using Reedsy (FREE) ? https...
 

HOW TO MARKET YOUR bookS (AND YOURSELF) ON TIKTOK, INSTAGRAM, AND FACEbook: A PRACTICAL GUIDE FOR AUTHORS

Posted by Luke J. Wilson on 19th May 2025 in Social Media | marketing,marketing on a budget,promotion,social media
? How to Market Your books (and Yourself) on TikTok, Instagram, and Facebook: A Practical Guide for Authors You’ve written your book. You’ve published it. Now comes the tricky part: getting people to notice it. With traditional marketing channels becoming more expensive and competitive, authors are turning to social media, particularly TikTok, Instagram, and Facebook, to grow their audience and drive book sales. And the good news? You don’t need to go viral or dance on camera to make an impact. Here’s how to build your brand, connect with readers, and market your books authentically on each platform—without (hopefully) burning yourself out! ? Ti...
 

marketing your book well with Amazon

Posted by Luke J. Wilson on 21st January 2022 in Self-Publishing | amazon publishing,book marketing,book sales,amazon
So you've about to publish your book on Amazon, congratulations! That's it, right, nothing more to do now? This is just the beginning. Now is the time to make sure that your keywords and description are really on point and help drive your organic sales. I have recently discovered a tool called eGrow which lets you reverse lookup keywords from other books on Amazon, which you can also check per marketplace too (i.e. the .com or .co.uk Amazon marketplaces). You just paste a product URL into the dashboard, and it will bring up a list of results you can filter and look through to see what people are searching, and how much the keyword is worth, that are relevant...
 
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What Really Happened at Nicaea?

Myth, History, and the Council That Shaped Christianity

For over 1,700 years, the Council of Nicaea (AD 325) has been burdened with claims that refuse to die. That Emperor Constantine invented the Trinity. That the divinity of Jesus was decided by political vote. That the Bible was assembled to suit imperial power. That Christianity reshaped itself by absorbing pagan ideas.

This book subjects those claims to serious historical scrutiny.

 

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What Really Happened at Nicaea?

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